Fuyi Food Showcases at the 2025 Thailand International Food Exhibition
Fuyi Food strengthens its presence in Southeast Asia by showcasing diversified candy products and customization capabilities at the Thailand Food Exhibition.
Dec 29,2025
Thailand is one of the most important food trading and consumer markets in Southeast Asia, playing a key role in regional distribution and brand promotion. In 2025, Jinjiang Fuyi Food Co., Ltd participated in the Thailand International Food Exhibition to further strengthen its strategic expansion in Southeast Asia.
At the exhibition, Fuyi Food presented a comprehensive range of candy products, including gummy candy, fruit hard candy, lollipops, chocolate, and crispy candy. In response to the region’s tropical climate and consumption habits, the company highlighted products with stable quality, rich flavor profiles, and suitability for both household and retail markets. Various packaging options such as bags, jars, and customized gift boxes were also introduced.
During the exhibition, the Fuyi Food team engaged in in-depth discussions with importers, wholesalers, and brand owners from Thailand, Malaysia, Indonesia, and other countries. Key topics included formula adjustments, localized packaging, order cycles, and cooperation models. The company emphasized its ODM & OEM capabilities, offering flexible and efficient customization solutions tailored to different market regulations and brand positioning.
Participation in the exhibition enhanced Fuyi Food’s brand visibility in Southeast Asia and provided valuable market insights. The company plans to continue optimizing its product offerings and service systems to support long-term regional growth.
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